Abu dhabi: Emirates has entered a landmark seven-year partnership with FC Bayern Munchen, 34-time Bundesliga champions and six-time UEFA Champions League titleholders. The agreement positions Emirates as Platinum Partner of FC Bayern Munich's first team from the 2025-26 season through to the 2031-32 season.

According to Emirates News Agency, this collaboration signifies a significant step in the relationship between the airline and the football club. As a Platinum Partner, Emirates will be closely associated with FC Bayern Munich, one of Europe's most successful football teams.

The partnership is expected to include branding and promotional activities, allowing Emirates to leverage FC Bayern Munich's extensive fan base and reach. The agreement will also provide opportunities for Emirates to engage with fans and customers through various initiatives.

This development marks another milestone in Emirates' strategy to align with prestigious sports entities, enhancing its global presence and influence in the sports industry.